ABOUT US
Zuno didn't begin in a boardroom.
It began with a dog named Summer and a shared restlessness about how pet care should feel.
A question that stayed with me.
I got Summer in my final year of college, and something shifted. The world got louder in a quiet way. I started noticing the dogs on the streets — their routines, their hunger, their resilience. Caring stopped being an act and became instinct.
Since then, I've been a feeder, rescuer, and caregiver to over 100 dogs. Summer has travelled with me across 10+ cities in India, and through him, I've met countless pet parents — each with their own stories, struggles, and small victories.
Being a pet parent changes you. You begin to question everything you give them. You want better. Cleaner. Safer. Thoughtful. That question stayed with me.
"For years, I knew I wanted to build something in this space. But building a pet brand isn't just about products — it's about responsibility. Choosing the right partner mattered just as much as choosing the right problem to solve."
— Swareena Shaw, Founder, Zuno PetsThe person behind Zuno
And a whole lotta doggos, cattos & everything & everyone in between :)
Swareena Shaw
Founder
A feeder, rescuer, and caregiver to over 100 streeties. Summer has been her companion across 10+ cities and the reason Zuno exists.
Today, many brands make decisions using only logic. We start with something else.
Concern first
When you've fed dogs on the street, sat through their recoveries, and raised one like your own child — you don't build for trends. You build with intention.
We provide proof
We don't ask for trust. Every ingredient is traceable, tested, and self-regulated to a human-pharmaceutical standard.
Do more
For our pets, for the ones without homes, and for a future where pet care feels more honest and more human.
"Zuno is our way of doing more. For our pets, for the ones without homes, and for a future where pet care feels a little more honest, a little more human."
— The Zuno Pets Team 🐾